In the world average person is exposed to more than a hundred chemicals from toothpaste, cosmetics, soaps, and other personal care products before leaving the house in the morning. While people may assume these products are safe, their chemical ingredients are mostly untested and largely unregulated, with even known carcinogenic and endocrine disrupting chemicals still found in some formulations. What’s more, ingredient labels can be misleading, leaving even the savviest consumers in the dark about the safety of the products they use every day. We’re focusing our efforts on making products safe through so that we can avoid high health care cost. We choose our ingredients carefully, sourcing them from trustworthy and eco conscious companies. Our product development strategy is to bring the safest possible product in the market, otherwise we do not sell.For more information just visit us